Julien Alvarez and Sosa Ingredients: teaming up to explore new perspectives in pastry

At Sosa Ingredients, we understand innovation not as a break with tradition, but as a way of making it evolve. Each recipe is a legacy, each technique, a know-how transmitted with precision. But patisserie should not remain static: it is a living art, in constant movement, driven by the search for balance, lightness and, above all, emotion.

We are therefore thrilled to announce a partnership that perfectly embodies this philosophy: Julien Alvarez, World Pastry Champion and an essential figure in the contemporary sweet universe, joins us to open up new perspectives in professional pastry making. With him, we share a passion for detail, respect for the craft and a deep desire to explore new textures and flavours without losing the essence.

Julien Alvarez

Described as a ‘technicien de folie’ by Christophe Michalak in his book ‘La crème des pâtissiers’, Julien Alvarez has established himself as one of the most complete talents in contemporary French patisserie.

Trained in some of the most prestigious houses, he began his career in Michel Guérard’s gastronomic restaurant before moving on to the Hôtel Plaza Athénée under the direction of Christophe Michalak.

His technical and demanding approach led him to take on the challenge of international competition, where he reached the pinnacle by becoming World Pastry Champion in 2011, alongside Jordi Bordas -current partner of Sosa Ingredients-.

His professional career has combined excellence in execution with a deep vocation for innovation and training. He was executive pastry chef at the Hôtel Le Bristol Paris, where he established a reputation for his refined, balanced and contemporary style. He is currently International Pastry Creation Chef at Masion Ladurée, where he leads the development of new collections, shaping the future of one of the most iconic French patisseries. His profile, which combines technical precision, aesthetic sensitivity and strategic vision, makes him an undisputed reference for the new generation of pastry chefs.

France, the cradle of patisserie: an alliance to continue innovating from the origin

In our ambition to expand Sosa Ingredients’ presence on the French market, we have found in Julien Alvarez not only a partner, but a true brand ambassador. A professional who represents our values: passion for innovation, commitment to building and disseminating knowledge, and a high technical level at the service of creativity.

Together we believe that to evolve is to remember where we come from… and to dare to go further. This alliance is much more than a meeting of talent and technique: it is a commitment to creativity, to the urge to experiment with new solutions and to sublimate textures.

A new look at French classics

What makes this collaboration unique is its depth: it is not just about supporting innovation, but about building it together, with respect for our roots. For this reason, this joint work will also materialise in a recipe book that will be published this year. A project that aims not simply to inspire, but to reinterpret the great classics of French patisserie through a modern, precise and technical approach.

Julien Alvarez and Sosa Ingredients begin a common journey today. One that seeks to push the limits of what is possible, to keep the emotion of the craft alive and to offer real tools to all professionals who want to take their pastry a step further.